26th
August
2006
“A strange gulf exists today between the worlds of design and advertising. That makes it easy to forget that one of the greatest designers that ever lived was an advertising art director: Doyle Dane Bernbach’s Helmut Krone. Long before branding became a buzzword, Krone intuitively understood how graphic design could define an institution’s personality. ‘The page,’ he once said, ‘ought to be a package for the product. It should look like the product, smell like the product…Every company, every product, needs its own package.’ Without ever designing a logo — often without even using a logo — he created corporate images that endure to this day. How many companies can be said to ‘own’ a typeface the way that Volkswagen does Futura Bold? They have Helmut Krone to thank for that.”
posted in Advertising | Permalink |
23rd
March
2006
A web site dedicated to advertising, which includes sections like AdMirror (campaigns that look strangely similar), a fake ad gallery and a blog.
posted in Advertising | Permalink |
18th
January
2006
“Blog on the future of advertising technology … Bridging the gap between geekdom and advertising since 2004.”
posted in Advertising | Permalink |
31st
December
2005
“Billboardom is my online collection of imaginative outdoor and in-store signage.”
posted in Advertising | Permalink |
1st
November
2005
“Advertisers wanting to reach an influential and loyal group of web publishers, writers, developers, editors, reporters and bloggers can now buy an ad that runs across three sites: A List Apart, Signal vs. Noise (this site), and Coudal. There are only five ad spots per month across the entire network so there’s very limited availability but very high visibility.”
posted in Advertising | Permalink |
27th
June
2005
A new weblog about the advertising industry from Weblogs, Inc.
posted in Advertising | Permalink |
6th
May
2005
“Nothing stops a newspaper reader in his tracks like a printing error–or what seems to be. That’s the reaction TBWA\Chiat\Day’s Craig Crawford and Rui Alves were counting on when they designed this clever ad for Infiniti. Flipping through the paper casually, you come upon what seems to be a weather page with all the data missing.”
posted in Advertising | Permalink |
30th
December
2004
“From innovation to scandal, if it happened in advertising, we’ve probably got it mentioned here. Take a trip down memory lane and see if you can remember some of these exciting events.”
posted in Advertising | Permalink |
7th
December
2004
“Studies of how people react to online advertisements have identified several design techniques that impact the user experience very negatively.”
posted in Advertising | Permalink |
28th
October
2004
“Banner ads turn ten years old. They’ve evolved, become flashy, carry sound, blink worse than the blink tag ever did and given birth to far more discreet things called TextAds. So what did the first banner look like?”
posted in Advertising | Permalink |
8th
April
2004
“I did a lot of work on integrating advertising into content sites back when I was at HotWired. We were inherently an editorial organization, and there was a pretty strict separation between content and ads. But we fought a constant battle with the sales department, especially in the later years when the bottom fell out of the banner market…”
posted in Advertising | Permalink |
27th
January
2004
“Super Bowl commercials — so what’s the big deal about them anyway? They’re just commercials. Then again, maybe they’re big, extravagant, glorious, fantastically creative spectacles of free enterprise celebrating art and commerce at their best. Well… at least a bunch of them are… So good or bad, nice or nasty, gorgeous or ugly, bland or spicy, we’ve gathered them here.”
posted in Advertising | Permalink |
11th
September
2003
“It’s not enough to use different browsers (or even BrowserCam) to check your site’s appearance. Back in May, I featured a company called Blackbaud, who makes software for non-profits. Their most important image — which talked about Blackbaud’s new 0% financing and ‘how easily you can afford the building blocks of success’ — wasn’t visible because they put it in a directory that was blocked by Norton Internet Security’s ad-blocking feature.”
posted in Advertising | Permalink |
8th
September
2003
“Our project is an ongoing attempt to write a multimedia Web-based book dedicated to studying how corporate television commercials portray a world shaped and defined by global capitalism during the last years of the 20th century and the first years of the 21st. Drawing on a set of over 800 TV commercials sponsored by corporate firms from 1996 to present, we try to map conceptually the landscapes and narratives of Capital, Technology and Globalization as seen in corporate television ads.”
posted in Advertising | Permalink |
24th
July
2003
“Welcome to Adtunes.com! We hope this ad music weblog serves as a great source of information on songs and music used in television commercials, movie trailers, tv shows, and much more. If you’re looking for information on a song or ad, a great place to start is in our user forums.”
posted in Advertising | Permalink |