12th
June
2008
“Coudal Partners started as a traditional ad agency. Then Jim and Co. morphed it into something else: a multidisciplinary design consultancy that does everything from running an ad network to creating consumer products to cultivating a vibrant community of creative types. We caught up with innovator at the Seed Conference, a design and entrepreneurship pow-wow he helped found. Here he discusses Coudal’s business model and popular blog.”
posted in Business of design, Creativity | Permalink |
12th
June
2008
“Ideas. They’re at the heart of every creative process. However, almost no really good ideas are flashes of inspiration. They may start that way—a single glimmer of something special—but in order to work, they need to be honed. Like a really good cheese, they need to mature. Indeed, the ‘flash of inspiration’ idea—the Eureka moment—is only part of a longer process that, if ignored, will see most ideas simply fizzle out.
So, how do you ‘have’ ideas? Sit about and wait for them to pop into your head? If only most of us had the luxury to do so. No, for most of us, ideas have to be squeezed out of us every day. To stand up to this challenge, you need to arm yourself with some good tools.”
posted in Creativity | Permalink |
12th
June
2008
“If you’ve been a solo freelancer for any significant stretch of time, you’ve probably learned the hard way that a work project can go horribly wrong. They turn out to be life lessons in the long run, but there are ways to protect yourself.
Working with bad projects or bad clients generally boils down to mismatched expectations and inadequate communication. Your best safeguard is to make sure you and your client are on the same page before any work has even begun using a Terms of Service Agreement, which essentially puts into clear, written language what you expect from your client and what they should expect from you.”
posted in Business of design | Permalink |
