29th
March
2007
Promises
“Your contracts should have passages that state your client’s responsibilities to work at your level – not the other way around. You’re the professional they hired to do what they cannot do or conceive of themselves. They are required to work at your high level rather than their own (most likely) make–do, apathetic level. Make sure that they understand that the results of the project will directly reflect their own participation and level of commitment.”
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