7th
February
2007
Helvetica and Alternatives to Helvetica
“Helvetica is a classic. Helvetica is played out. Each of these statements is true to an extent. The world’s most recognizable typeface will soon star in a new film that documents both its omnipresence and its timelessness. There are many reasons why Helvetica is so widespread. The most obvious being that a few weights have been bundled with the Mac OS for years. It is arguably the most respectable of the ‘default’ fonts. But it’s also used because it’s a safe, neutral choice.”