xBlog: The visual thinking weblog

Filed in: Logos/Symbols

14th February 2006

I Would Like To Buy a Vowel (Inside a C)

“While perusing the aisles of the local grocery store, a similarity between a few of the products presented itself to me. Several diverse products, especially in the coffee area, had logotypes where the vowel of the letter was enclosed inside a capital ‘C’.” (Thanks kottke.org!)

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