6th
May
2005
TBWA\C\D makes the weather disappear
“Nothing stops a newspaper reader in his tracks like a printing error–or what seems to be. That’s the reaction TBWA\Chiat\Day’s Craig Crawford and Rui Alves were counting on when they designed this clever ad for Infiniti. Flipping through the paper casually, you come upon what seems to be a weather page with all the data missing.”