xBlog: The visual thinking weblog
6th May 2005

TBWA\C\D makes the weather disappear

“Nothing stops a newspaper reader in his tracks like a printing error–or what seems to be. That’s the reaction TBWA\Chiat\Day’s Craig Crawford and Rui Alves were counting on when they designed this clever ad for Infiniti. Flipping through the paper casually, you come upon what seems to be a weather page with all the data missing.”

posted in Advertising | Permalink | Comments Off

6th May 2005

So where are all the Information Designers?

“…if there is so much demand for Information Design, where are all the Information Designers? It turns out that they are out there, in the business world, hiding under different names. Today, the practice of Information Design requires multiple skills such as graphic design, human factors design, writing and programming….”

posted in Information design | Permalink | Comments Off

6th May 2005

Score Big, Score :30

“Unless you’re involved in production or the music industry, it’s often very easy to let the importance of a good piece of accompanying music slip by …for the past couple of months, whenever we’d have a second or two, we’ve been working on this simple animated commercial for Jewelboxing to be used in the product samples we send out, for web promotion, and whatever else we see fit. Now that we’re nearing the end of the visual process, we’re at the point when we’re starting to think about scoring and sound effects.”

posted in Sound design | Permalink | Comments Off