Google UX Talk Thoughts, Once Removed
“So, I didn’t see Marissa Meyer speak at BayCHI about Google’s approach to user interface design, but Rashmi and Luke did, and I found some of what they related to be quite interesting. The thing that most grabbed me was this comment from Rashmi’s notes: ‘Marissa also addressed whether User Experience is a sustainable competitive advantage. Although analysts such as Gartner believe that User Experience is not a sustainable competitive advantage (because it can be copied easily) Google has observed that their competitors have not been able to catch up. Marissa thinks that since Google started from such a different point (a very bare interface), other companies have had a difficult time reaching that point (since they started from such a busy interface, and have so much paring down to do).’ Luke echoed this statement in his notes, with a slightly different emphasis…”