5th
July
2004
Why Should We Be Trusted?
“A colleague recently told me that one of the biggest challenges that she and other in-house information architects face is earning management’s trust. Initially this shocked me, but when you think about it, it makes perfect sense. There are the standard reasons–staff may be the legacy of a previous manager, there may be personality issues, whatever. But information architects also face some unique challenges: we are a newish and oddly-named profession, lacking in certification or other associated academic pedigrees, assigned to the wrong departments and working on highly abstract tasks that don’t translate into clear return on investment. What can we do about it?”