xBlog: The visual thinking weblog

Filed in: Searching

5th March 2004

Do you Google? Understanding search engine use beyond the hype

“Much anecdotal evidence suggests that Google is the most popular search engine. However, such claims are rarely backed up by data. The reasons for this are manifold, including the difficulty in measuring search engine popularity and the multiple ways in which the concept can be understood. Here, I discuss the sources of confusion related to search engine popularity.”

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