3rd
December
2003
Inspiration: Where does it come from?
“Raymond Loewy, the industrial designer, once said that ’simplicity is the deciding factor in the aesthetic equation.’ So, in the spirit of good design, let’s begin with a radical simplification. Artists are influenced primarily by other artists, which means that standard art history can sound like a baseball broadcast of an infield play: Velazquez to Goya to Picasso. And designers? To be sure, they are aware of the products of other designers, but their attention is not so narrowly focused.”