“To demonstrate its process for innovation for an episode of ABC’s late-night news show Nightline, IDEO created a new shopping cart concept, considering issues such as maneuverability, shopping behavior, child safety, and maintenance cost.”
posted in Industrial design | Permalink | Comments Off
“Fifteen years ago, when Bud and I started Bud Plant Illustrated Books, we made a conscious decision to devote our efforts to sharing our knowledge as much as to selling our books. We continue this in our print catalogs to this day. Writing these biographies was a logical extension of that philosophy. For the last four years it’s been challenging, educational and fun, but, in the final tally, more work than it’s worth.”
posted in Illustration | Permalink | Comments Off
“Over the past forty years, Congress has extended the term of existing copyrights 11 times, thereby stopping the flow of creative material into the public domain. The biggest supporters of these laws are individuals and corporations with extremely valuable copyrights that are about to expire (for example, Mickey Mouse). The biggest effect of these laws is to make unavailable an extraordinary range of creative material for next generation’s creators. Just as Walt Disney used the works of the Brothers Grimm to produce some of the best of the Disney stories, so too should the next Walt Disney be able to build upon the stories told by Disney.”
posted in Copyright/TM | Permalink | Comments Off
“Just who, exactly, is Dr. Direct, and why is Tim Scott, vice-president of business development for Brooks Instrument, a Pennsylvania-based manufacturing company, his biggest booster? The unlikely pairing of Scott, a real-life engineer, and Dr. Direct, a whimsical comic-strip superhero, is at the heart of a grassroots marketing campaign that’s garnering a lot of attention in a traditionally low-profile industry.” Here’s the comic itself, The Adventures of Dr. Direct!
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