xBlog: The visual thinking weblog

Filed in: Interaction design

21st May 2001

Affordances, conventions and design

“The word ‘affordance’ was invented by the perceptual psychologist J. J. Gibson (1977, 1979) to refer to the actionable properties between the world and an actor (a person or animal). To Gibson, affordances are relationships. They exist naturally: they do not have to be visible, known, or desirable. I originally hated the idea: it didn’t make sense.”

Comments are closed.