6th
October
2000
Lou Rosenfeld interviews Nathan Shedroff
“Many know Nathan Shedroff from his days as Creative Director at vivid studios, the pioneering information architecture and design firm that’s now a part of ModemMedia. Before then Nathan was a student of that Wurman guy and worked at RSW’s TheUnderstandingBusiness. We look back with Nathan on the good old pre-Web days of information architecture and learn that not a lot has changed.”