xBlog: The visual thinking weblog
26th January 2000

Google’s Text-Only Banner Ads

“Google has recently started to include text-only banner ads on their search engine, but you may have not noticed the change because most searches currently don’t include a banner ad along with the search results. While most search engines have already been selling keyword targeted banner ads to advertisers, Google has responded by not even including any advertising on search queries that don’t have a relevant match to what their advertisers are offering.”

posted in Advertising | Permalink | Comments Off

26th January 2000

colorize.com

“Color is all around us. Color affects every aspect of our behavior, including how we feel, what we buy, and how satisfied we are with our purchases. Yet, how often do we take full advantage of color’s ability to motivate others in our business communications? Color is not a luxury. Color is not a decoration. Color’s power is not defined in terms of ‘pretty.’ Rather, color is a necessity defined in terms of effectiveness.”

posted in Color | Permalink | Comments Off

26th January 2000

etoy-victory.txt

“THE LAWSUIT AGAINST etoy IS DROPPED! according to the etoy.LAWYERS chris truax in san diego and peter e. wild in zurich eToys Inc. gave up its naive fight against the famous international art group etoy this tuesday after a long and exhausting dispute about the terms and conditions of this settlement.”

posted in Domain names | Permalink | Comments Off

26th January 2000

The Malkovich Malkovich

I Malkovich Malkovich this!

posted in Et cetera | Permalink | Comments Off

26th January 2000

Google’s Text-Only Banner Ads

“Google has recently started to include text-only banner ads on their search engine, but you may have not noticed the change because most searches currently don’t include a banner ad along with the search results. While most search engines have already been selling keyword targeted banner ads to advertisers, Google has responded by not even including any advertising on search queries that don’t have a relevant match to what their advertisers are offering.”

posted in Searching | Permalink | Comments Off

26th January 2000

Trust and the perception of security

“The internet company we work for was asked to redesign [an airline’s] current website in order to increase the proportion of seats booked on-line. …We used qualitative methods for our analysis: interviews, observations, content analysis, analysis of existing customer feedback, etc. …Among the 181 observations there is one unexpected finding with a relevance that goes beyond this particular case. We noticed that people’s perception of security when doing on-line transactions depends on the simplicity of the site and on the availability of user support.”

posted in Security/Privacy | Permalink | Comments Off

26th January 2000

Benign Entities and Misfit Characters

“Time for another one of my Web peeves. …odd hieroglyphs tend to occur where apostrophes, quotes, or em dashes should be; you are not seeing an epidemic of remarkably consistent typos. The problem is a poor understanding of character sets among both Web authors and tool vendors.”

posted in Typography | Permalink | Comments Off