XPLANE in Fortune Small Business — Gateway to Europe: Starting small in Spain
Here’s an excerpt from an FSB article by Melanie Haiken: “With Old World charm and a modern approach to encouraging entrepreneurship, Madrid is winning over businesses seeking a European presence.”
“It has a low cost of living and a high quality of life,” says Aric Wood, 37, CEO of design consulting firm XPLANE, based in Portland, Ore. “You can attract people from all over Europe. Everybody wants to move to Madrid.”
XPLANE, which has 57 U.S. employees, opened a Madrid office in January 2007. Wood accelerated the process by acquiring a smaller Spanish design firm.
That turned out to be a smart move for XPLANE, whose revenues increased 70% last year, to $5.4 million. Much of the growth came from European clients, Wood says. XPLANE doubled the size of its Madrid staff from six to 12 in the first year.
XPLANE’s graphic communications campaigns require a lot of face time. Few of its European clients, which include BP (BP) and InterContinental Hotels (IHG), are based in Spain. But Madrid “makes a fabulous jumping-off point for all of Europe, the Middle East, and North Africa,” says Wood — not to mention the Spanish-speaking world of Latin America.
Categories
Archives
- July 2011
- June 2011
- January 2011
- December 2010
- November 2010
- September 2010
- June 2010
- April 2010
- March 2010
- January 2010
- November 2009
- October 2009
- September 2009
- August 2009
- June 2009
- March 2009
- February 2009
- January 2009
- December 2008
- October 2008
- September 2008
- August 2008
- June 2008
- April 2008
- March 2008
- January 2008
- October 2007
- August 2007



DoubleClick case study | Print maps, interactive demonstration
STORE | Products from XPLANE
XPRESS | Our email newsletter