Is Your Agency an Adhocracy?
June 2nd, 2009 Posted in Advertising, Business, Leadership, Office culture
Not just relevant to ad agencies:
The bureaucratic organizational model thrived during the 20th Century. But is it the right model for advertising agencies in the 21st Century? Could an adhocratic model be better suited for these challenging times? …adhocracy, according to academics, is an organization which is the opposite of a bureaucracy. One that cuts across bureaucratic lines to capture opportunities, solve problems, and get results
