bBlog: The sales, marketing and business weblog
12th January 2007

How to kill a personality

“About a month ago, Fortune’s Jeffrey O’Brien interviewed Seagate CEO Bill Watkins, and pulled the conversation’s most memorable quote for the headline: ‘Let’s face it, we’re not changing the world. We’re building a product that helps people buy more crap — and watch porn.’ Predictably, the honestly and entertainment value of the quote got Watkins hailed as a hero by those tired of the usual platitudes for the press. So what comes next? The requisite apology…”

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12th January 2007

Don’t quit your day job

“An interesting tidbit from Guy Kawasaki’s wrap-up of his first full year blogging. The key part is bolded. Note that his blog has been consistently between the 35th and 45th most popular in the world, according to Technorati … 2,436,117 page views for an average of approximately 6,200/day … Total advertising revenue: approximately $3,350 = $1.39 cpm.”

posted in Advertising | Permalink | Comments Off