bBlog: The sales, marketing and business weblog

Category: Presentations

25th October 2006

Leave fifteen screens on the boss’ desk

“In Beautiful Evidence, Edward Tufte says, ‘If you’re running a business, figure out how to pack a huge amount of information onto a single 11×17″ sheet of paper and print it out on a laserprinter, then give it to decision makers. With that one sheet of paper, they will have as much information as 15 computer screenfuls or 300 PowerPoint slides.’ So why don’t more web sites do this?”

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