Another one of my favorite sessions at SXSW Interactive 2006 was Zero-Advertising Brands, where we got to watch Maggie Mason talk to the guys from skinnyCorp, the makers of Threadless among other creative commerce/community hybrids. One of my favorite things about talking to folks that really get the user-generated web, is that when they tell you their secret recipies, it all sounds so easy. Here’s George from Flickr in the Designing the Next Generation of Web Apps talk: ‘We listen to what our users say, and then iterate the design.’ See? Easy.” Also, here’s a good quote from Ben Brown over at Evhead.