Crisis Blogging: Risks, rewards and the rapidly changing world of best practices
October 27th, 2005 Posted in Marketing
“Crisis communications is one of the most important and highly visible areas in the entire PR profession. While a solid media visibility campaign can help put a new company on the map (or put a company that’s been declining or stalling out back on the right track), the lack of crisis communications skills can literally kill a company of any size.”
