“You can only learn from a mistake after you admit you’ve made it. As soon as you start blaming other people (or the universe itself) you distance yourself from any possible lesson. But if you courageously stand up and honestly say ‘This is my mistake and I am responsible’ the possibilities for learning will move towards you.”

“Branding shouldn’t be solely about your visual identity, although it’s important. It should be about your voice, your face, your humanity and your story. It’s should be real. In an experience economy it’s the experience that matters. To illustrate that, I’ve got a story about one of my favorite brands and the supplier of some of my favorite experiences: The Majestic Bay Theatre.”

“Sure, all clients are different. They have different kinds of strengths, weaknesses, cultures and goals. Even what blocks their efficiency and growth (blind spots) is different. Davis, Kingsley & Company has conducted hundreds of interviews and there are four strong themes that always emerge.”