26th
May
2005
“Transparency, of course, is a term very much in vogue due in large part to the rise of trends like corporate blogging, which in theory makes organizations more transparent. While the notion of transparency may be suffering from the hype cycle just a bit, I think watching events unfold transparently is beneficial from both the internal and external perspectives. It helps build trust, may assist in the fostering of new relationships, and lessens the ability for others to inject Fear, Uncertainty and Doubt (FUD) into your project/business/etc…”
posted in Business | Permalink |
26th
May
2005
“So you‚Äôve never heard of ‘The Long Tail’ theory. Do yourself a favor, take 16 minutes and listen to the author who wrote this seminal piece in a recent Wired magazine edition. ‘The Long Tail is about the economics of abundance–what happens when the bottlenecks that stand between supply and demand in our culture start to disappear and everything becomes available to everyone.’ Chris Anderson is a brainiac with street smarts and a pen. The dude can flat-out write (and talk).”
posted in Business | Permalink |
26th
May
2005
“A while back commenter ‘Tom’ asked: ‘Why is the Tech industry so quick to fall into the latest buzzword?’, and I promised a post-length answer. Here it is. First, I am going to grant the premise that tech is probably inclined to cling to buzzwords and phrases more than your average industrial sector — though there are others equally or more susceptible [ahem] media and journalism [/ahem]. So why?”
posted in Marketing | Permalink |