“If your motives are purely financial, chances are you will make far more money by starting and growing a single company. Bill Gates and Paul Allen, two of the world’s richest men, made the vast majority of their money from Microsoft. Sam Walton, whose heirs have a net worth that exceeds $100 billion, created that wealth with Wal-Mart. But if you are motivated most by seeing your mental creations come into existence and gain lives of their own, then serial or parallel entrepreneuring may be for you.”

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