“If you’re an advertising client or even an account manager ó and you would like to get the best possible creative work from your agency ó here are a few handy suggestions. Put your drawings away. I understand how much fun it is to have creative ideas and see them brought to life. However, it is apparently a great deal of fun, as well, to have bad creative ideas.”

This entry was posted on Monday, April 26th, 2004 at 10:48 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.