“You are what you sell. Sales is the front-wheel drive that pulls a company forward in the marketplace. But in many companies, top managers are frustrated because the sales process seems disconnected from corporate objectives. This presents a serious impediment to management’s efforts to manage profitability effectively.”

This entry was posted on Wednesday, March 10th, 2004 at 4:14 pm and is filed under Sales. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.