bBlog: The sales, marketing and business weblog

Category: Marketing

23rd May 2002

Seven Things Marketers Want From Vendors

“Bottom line? Results, results, results. We’re long past the days of pie-in-the-sky speculation and wild ideas. Today’s clients want to get people to their site, convert them to customers and keep them coming back. They want efficiency, measurability and ROI. They want more value from lower budgets. They’re done building. Now, they want to reap the promise of the Internet. We’d better be ready to help them get there.”

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