bBlog: The sales, marketing and business weblog

Category: Marketing

17th December 2001

Sales Versus Marketing

“One of my professors at Harvard Business School told me that you can do one of three things in business: Make it, sell it, or count it. The problem is ’selling’ comprises two divergent but inextricably entwined functions — sales and marketing — each of which believes that it is the dominant half of the pair.”

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Category: Sales

17th December 2001

Sales Versus Marketing

“One of my professors at Harvard Business School told me that you can do one of three things in business: Make it, sell it, or count it. The problem is ’selling’ comprises two divergent but inextricably entwined functions — sales and marketing — each of which believes that it is the dominant half of the pair.”

Comments are closed.