4th
December
2001
Net Attitude: What It Is, How to Get It, and Why Your Company Can’t Survive Without It
“[The new book] Net Attitude might not tell you anything you do not already know. But what the book will tell you is how to communicate in a language that the majority of non-net people can understand. These are the people who need to understand what the Internet is and what it will be in the future.”

